SEASON 2 · COMING SOON · 2026

Making of Incredible Brands — Season 2

The stories behind the brands that built modern India. Season 2 goes deeper — new founders, bigger bets, and the fires you don't see on screen.

Pitch Your Brand
U/A 13+ Documentary Series · 2 Seasons · India · Hindi / English
STREAMING NOW ON JIOHOTSTAR

SEASON 1 · 3 Episodes · 3 Promos

20m

GIVA: The Modern Indian Jewellery

S1 E1 · 2 Aug 2025 · 20m · U/A 13+

GIVA redefines silver jewellery for modern India—blending style, tech, and tradition. From startup to standout, this is the story of a brand that saw the sparkle no one else did.

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21m

Glamveda: Where Ayurveda Meets Innovation

S1 E2 · 30 Sep 2025 · 21m · U/A 13+

Glamveda is transforming everyday skincare with innovative, science-backed, affordable and sustainable solutions for the modern Indian consumer.

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24m

IIM Sambalpur: Pioneering AI in Management Education

S1 E3 · 26 Apr 2026 · 24m · U/A 13+

IIM Sambalpur pioneers AI-driven management education, nurturing future-ready leaders through innovation, industry relevance, and a forward-looking academic ecosystem.

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PROMO
2m

GIVA · Official Brand Promo

PROMO · 2 min · D2C Jewellery

A 2-minute cut from the full episode — the moment GIVA stopped being a startup and started building a category.

PROMO
2m

Glamveda · Official Brand Promo

PROMO · 2 min · Skincare

A short introduction to Glamveda — where Ayurvedic wisdom meets modern science on the shelves of a new India.

PROMO
2m

IIM Sambalpur · Official Brand Promo

PROMO · 2 min · Institution

Inside IIM Sambalpur — a two-minute look at an institution being architected in real time, from campus to curriculum.

NEXT UP

SEASON 2 · Coming Soon

A new lineup of India's most talked-about brands. Names are locked, cameras are rolling. Full reveal at launch.

YOUR BRAND HERE
SPOTS OPEN FOR SEASON 2
Pitch your brand's story to be featured on JioHotstar.
START YOUR PITCH
S2 · EPISODE 01 CLASSIFIED
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REVEAL COMING SOON
S2 · EPISODE 02 CLASSIFIED
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REVEAL COMING SOON
S2 · EPISODE 03 CLASSIFIED
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REVEAL COMING SOON
S2 · EPISODE 04 CLASSIFIED
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REVEAL COMING SOON
STRAIGHT FROM THE SERIES

EXCERPTS FROM THE SERIES

Ishendra Agarwal, Founder of GIVA
FOUNDER · GIVA
Ishendra Agarwal
Founder, GIVA
S1 · GIVA
Glamveda Genesis Journey
GENESIS · GLAMVEDA
Genesis Journey
How Glamveda began
S1 · GLAMVEDA
History of University Education, IIM Sambalpur
HERITAGE · IIM
University Education
The story of India's institutions
S1 · GIVA
Swati Verma, Founder of Glamveda
FOUNDER · GLAMVEDA
Swati Verma
Founder, Glamveda
S1 · GLAMVEDA
Anushka Sharma - The Game Changer
CELEBRITY · GIVA
Anushka Sharma
The game changer
TRENDING
Nikita Prasad, Co-Founder GIVA
CO-FOUNDER · GIVA
Nikita Prasad
Consumer perspectives
S1 · GIVA
ABOUT THE SERIES

India's most-admired
brand documentary series.

Every incredible brand has a moment nobody sees — the 3 AM pivot, the meeting that changed everything, the belief that outlasted the runway. Making of Incredible Brands puts that moment on screen.

Produced by GMO Media and streaming on JioHotstar, each episode is a feature-length film — part origin story, part masterclass — told by the founders, builders, and outsiders who lived it.

GMO Media
Production house
3
Brands in Season 1
S1
Exclusively on JioHotstar
Founder-led narrative — the people who built it, in their own words.
Feature-film craft — cinematography, score, and editing built for the streaming shelf.
Distribution built-in — placed alongside IPL, blockbusters, and originals on JioHotstar.
Making of Incredible Brands — official poster
INSIGHTS

Case studies, industry reads, and the story behind the story.

A running series of long reads on brand documentary in India — the making of the show, what the OTT category is becoming, and where JioHotstar fits in the shift.

View all
A clapperboard held up on a film set with production crew visible in the background
EDITORIAL · FEATURE

From idea to icon: what makes an incredible brand.

The essay that started the series — what separates a brand people forget from a brand people repeat, and how documentary storytelling exposes the difference.

MOIB Editorial · Aug 2026 · READ →
An editor's hand interacting with a futuristic AI-driven post-production interface
CRAFT · POST-PRODUCTION

Human craft. AI multiverse. The new cutting room.

How AI post-production accelerates every stage of the film — and why the human decisions still make or break the story.

MOIB Editorial · Aug 2026 · READ →
One shoot. Years of brand communication.
PLAYBOOK · CONTENT LEVERAGE

One shoot. Years of brand communication.

Corporate AVs, brand snippets, leadership films, investor openers, hiring cuts — the twelve derivatives a single MOIB feature unlocks across eight surfaces, and why it wins over anything you'd produce in-house.

MOIB Editorial · Aug 2026 · READ →
Why branded docuseries are OTT's next blockbuster
INDUSTRY REPORT · OTT

Why branded docuseries are OTT's next blockbuster — and why India watches on JioHotstar

The case for long-form brand storytelling on India's dominant OTT platform. Market data, audience shift, and why the next 24 months are the window.

MOIB Editorial · Aug 2026 · READ →
How JioHotstar became India's cultural operating system
PLATFORM REPORT · JIOHOTSTAR

How JioHotstar became India's cultural operating system

550M monthly users. ₹31,048 crore FY26 revenue. 93.88% India OTT reach. The definitive report on the platform that redrew India's media map — and where brands fit inside it.

MOIB Editorial · Aug 2026 · READ →

Every incredible brand
begins with a bold idea.

OUR STREAMING PARTNER
JioHotstar

India's largest streaming home — now home to India's biggest brand stories.

JioHotstar is the platform born from the merger of Disney+ Hotstar and JioCinema — combining Star's storytelling depth with Reliance's distribution scale. It's where cricket, cinema, and India's biggest cultural moments live under one roof.

Making of Incredible Brands premieres here — alongside the IPL, blockbuster films, and originals watched by every kind of Indian household.

550M+
Monthly active viewers across India
₹31,048Cr
FY26 revenue · India's #1 OTT
#1
Home of IPL, Cricket & live sport in India
Free
Series is free to stream — no paywall
JioHotstar splash Making of Incredible Brands poster MIB on JioHotstar home GIVA episode playing Interview scene JioHotstar categories
MOIB
OTT EXCLUSIVE
Season 1 · 3 Episodes
ONLY ON JIOHOTSTAR
FOR BRANDS · SEASON 2

Is your brand the next
Incredible story?

We're casting Season 2. If your brand has built something worth watching — a category, a comeback, a bet nobody thought would work — we want to hear it.

Streamed on JioHotstar
India's largest streaming audience — with the shelf-life of a real film.
Prestige positioning
Sit alongside India's most-talked-about brands — not another ad, a documentary.
15-minute long-form film
Full episode + brand promo, produced end-to-end by GMO Media.
Built for decision-makers
Audience of CMOs, agencies, PR heads, investors — the people who move.
START YOUR PITCH

Tell us about your brand.

We reply within 3 business days.

PITCH RECEIVED

We'll be in touch.

Thanks {{ form.name }}. The GMO Media casting team will review your pitch and get back to you within 3 business days.

The corporate high-rises of India's business capital — the world GMO Media documents
GMO MEDIA
Partnering with the brands building modern India.
STORIES · WORTH · TELLING
PRODUCED BY

We turn India's boldest brand stories into cinema.

We're an independent production house working at the intersection of business, brand, and broadcast — a small team building long-form documentary work with streaming platforms, boardrooms, and the founders behind them.

Making of Incredible Brands is our flagship series, created and produced end-to-end by the GMO Media team in partnership with JioHotstar.

STAY IN THE LOOP

Get the Season 2 drop first.

One email when Season 2 lands. No sales, no filler.

Making of Incredible Brands
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Genre: Documentary, Business, Brand Story
Producer: GMO Media

In This Episode

1
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The complete story — from the first bet to the current chapter.
2
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A 2-minute cut — the moment that made this brand incredible.
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OFFICIAL SEASON 2 TEASER

The next chapter is coming.

Trailer drops with the Season 2 launch. Get notified below to watch it first.

Notify Me at Launch →